Optimizing the UX Design for Arabic Interfaces
Patsy Raven módosította ezt az oldalt ekkor: 1 hete%!(EXTRA string=óta)

Essential techniques included:

  • Collaborating with Saudi regional experts to identify genuine lookup habits
  • Investigating local competitors for keyword insights
  • Building a bilingual keyword matrix to engage all potential users
  • Applying regional linguistic differences in place of standard Arabic

I invest at least two hours each Monday examining our competitors':

  • Website organization and user experience
  • Blog posts and publishing frequency
  • Digital channels activity
  • Customer reviews and assessments
  • SEO tactics and performance

Recently, I observed as three similar businesses invested heavily into expanding their presence on a certain social media platform. Their efforts were unsuccessful as the channel proved to be a bad match for our industry.

I currently use several applications that have significantly upgraded our competitive research:

  • Search analysis platforms to analyze competitors' search rankings
  • Brand monitoring platforms to monitor rivals' social activity
  • Site monitoring platforms to monitor modifications to their digital properties
  • Email capture to obtain their campaigns

I use a straightforward document to monitor our competitors' costs modifications on a regular basis. This recently helped us to:

  • Identify cyclical discount patterns
  • Notice special offer tactics
  • Comprehend their value positioning

  • Explicitly mark which language should be used in each entry box

  • Dynamically adjust keyboard layout based on field expectations

  • Place field labels to the right of their connected inputs

  • Ensure that system feedback appear in the same language as the expected input

Start by mapping ALL your competitors – not just the major ones. During our analysis, we found that our largest competitor wasn't the established business we were monitoring, but a recent startup with an novel strategy.

Essential exclusivity elements to evaluate for differentiation:

  • Subtle signaling vs. obvious display
  • Social confirmation of status
  • Accomplishment focus alongside inheritance recognition
  • Generosity exhibition as status expression
  • Religious alignment of luxury purchasing

After years of disappointing outcomes despite significant marketing investments, their revised positioning created a three hundred twelve percent growth in product choice and a substantial growth in business.

Essential delivery discoveries included:

  • Decreased bidding during prayer times with stable performance
  • Higher response on non-workdays especially after evening prayers
  • Seasonal variations demanding budget adjustments during religious occasions
  • School schedule impacts on certain categories

Key service dimensions to evaluate for positioning:

  • Personal basis of service
  • Anticipation of promptness
  • In-person contact tendency
  • Comprehensive issue solving requirement
  • Status recognition during assistance offering

Half a year into Business Rival Assessment, our revenue were disappointing. It wasn't until I chanced upon a detailed report about our market sector that I realized how oblivious I'd been to the business environment around us.

Key elements included:

  • Smartphone-prioritized creative styles
  • Touch-to-contact enhancements for call-inclined consumers
  • App promotion for appropriate queries
  • Platform-tailored destination sites

I advise categorizing competitors as:

  • Direct competitors (offering equivalent offerings)
  • Secondary competitors (with limited resemblance)
  • Potential disruptors (new entrants with game-changing models)

When I started my e-commerce business three years ago, I was certain that our unique products would stand out naturally. I ignored market research as a waste of time – a mistake that practically ruined my entire business.

For a multinational apparel brand, we created a placement approach that truthfully connected with conventional household principles while preserving their international appeal. This technique enhanced their brand relevance by over one hundred seventy percent.

  • Realigning action buttons to the right area of forms and screens
  • Rethinking content prioritization to move from right to left
  • Adjusting clickable components to follow the right-to-left scanning pattern

With extensive testing for a cuisine platform company, we identified that campaigns shown between evening hours dramatically surpassed those shown during standard peak hours, generating substantially greater purchases.

For a hotel customer, we discovered that literal conversion of their foreign queries produced highly unproductive spending. After implementing a regionally-specific query approach, their cost per acquisition dropped by over seventy percent.

A digital company revolutionized their business results by implementing a replacement methodology that balanced progress with convention. This technique improved their product interest by one hundred forty-two percent.

  • Choose fonts specially created for Arabic on-screen viewing (like Boutros) rather than conventional print fonts
  • Increase line spacing by 150-175% for enhanced readability
  • Implement right-justified text (never centered for primary copy)
  • Stay away from compressed Arabic typefaces that reduce the unique letter forms